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Solution

Salesforce

Salesforce is the enterprise customer relationship platform for sales, service, marketing, and customer data, with Slack as the collaboration layer. Organizations use Salesforce to run Sales Cloud, Service Cloud, Marketing Cloud, and related products, as part of a broader software estate.

Value Graph

Salesforce is used by 1Password, AB InBev, Adidas, Ahold Delhaize, American Airlines, Asana, ASML, Aspen Technology, Axalta, Beiersdorf. Value: Revenue, Productivity, Risk and compliance, Insight, Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

100%

All Salesforce customer value stories (93)

Information Technology
Canada

Salesforce@1Password

Data and experience teams at 1Password review customer profiles in Data Cloud rather than in personal files.

Consumer Staples
Belgium

Salesforce@AB InBev

AB InBev asked for a cleaner operating picture of campaign execution. Salesforce is what they run.

Consumer Discretionary
Germany

Salesforce@Adidas

Data and experience teams at Adidas review customer profiles in Service Cloud rather than in personal files.

Consumer Staples
Netherlands

Salesforce@Ahold Delhaize

Shared Slack workspaces help Ahold Delhaize keep revenue operations honest across teams.

Industrials
United States

Salesforce@American Airlines

When pipeline and account data outgrew homegrown tracking, American Airlines brought in Salesforce.

Information Technology
United States

Salesforce@Asana

Marketers and ops at Asana review campaign execution in Data Cloud rather than in personal files.

Information Technology
Netherlands

Salesforce@ASML

ASML asked for a cleaner operating picture of campaign execution. Salesforce is what they run.

Information Technology
United States

Salesforce@Aspen Technology

A Data Cloud rollout at Aspen Technology took revenue operations out of inboxes and into a named queue.

Materials
United States

Salesforce@Axalta

Axalta standardized pipeline and account data on Salesforce instead of keeping parallel copies.

Consumer Staples
Germany

Salesforce@Beiersdorf

Beiersdorf runs customer data operations on Salesforce so ownership is obvious when work stalls.

Consumer Discretionary
China

Salesforce@BYD

BYD standardized customer profiles on Salesforce instead of keeping parallel copies.

Consumer Discretionary
Japan

Salesforce@Capcom

Salesforce is how Capcom keeps case handling visible to people who have to act on it.

Energy
Canada

Salesforce@Cenovus Energy

In Canada, Cenovus Energy relies on Salesforce for customer service operations.

Financials
United States

Salesforce@Citizens Financial

Teams at Citizens Financial moved customer profiles onto Salesforce after local tools started to collide.

Consumer Staples
United Kingdom

Salesforce@Coca-Cola Europacific Partners

Marketing Cloud became the place Coca-Cola Europacific Partners uses to stitch identities so service, sales, and marketing share a working profile.

Information Technology
Australia

Salesforce@Confluence

Confluence folded Marketing Cloud into revenue operations so sellers and partner managers share one view of pipeline and account data.

Information Technology
United States

Salesforce@CrowdStrike Falcon

Teams at CrowdStrike Falcon moved pipeline and account data onto Salesforce after local tools started to collide.

Real Estate
United States

Salesforce@Cushman and Wakefield

Cushman and Wakefield asked for a cleaner operating picture of case handling. Salesforce is what they run.

Industrials
Germany

Salesforce@Daimler Truck

Data Cloud became the place Daimler Truck uses to route and resolve customer issues with the same record sellers already use.

Industrials
France

Salesforce@Dassault Aviation

In France, Dassault Aviation relies on Salesforce for revenue operations.

Financials
United Kingdom

Salesforce@Deloitte

Deloitte runs customer data operations on Salesforce so ownership is obvious when work stalls.

Information Technology
United States

Salesforce@Dialpad

Information Technology teams at Dialpad treat Salesforce as the working layer for customer data operations.

Industrials
Ireland

Salesforce@Eaton

Eaton standardized customer profiles on Salesforce instead of keeping parallel copies.

Consumer Discretionary
United States

Salesforce@eBay

eBay folded Slack into customer data operations so data and experience teams share one view of customer profiles.

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