Industry
Consumer Discretionary
The Consumer Discretionary Sector encompasses businesses that tend to be the most sensitive to economic cycles. Its manufacturing segment includes automobiles & components, household durable goods, leisure products, and textiles & apparel. The services segment includes hotels, restaurants, and other leisure facilities. It also includes distributors and retailers of consumer discretionary products.
All Consumer Discretionary customer value stories
HashiCorp@
Academy Sports
Academy Sports folded Consul into secure delivery so developers and AppSec share one view of developer security.
ServiceNow@
Academy Sports
ServiceNow is how Academy Sports keeps IT service requests visible to people who have to act on it.
Shopify@
Academy Sports
In the United States, Academy Sports relies on Shopify for omnichannel retail.
Informatica@
Academy Sports
A Master Data Management rollout at Academy Sports took partner data exchange out of inboxes and into a named queue.
Siemens Digital Industries Software@
Academy Sports
Siemens Digital Industries Software is how Academy Sports keeps product lifecycle data visible to people who have to act on it.
Hugging Face@
Accor
Shared Spaces workspaces help Accor keep research and writing honest across teams.
ServiceNow@
Accor
Teams at Accor moved employee requests onto ServiceNow after local tools started to collide.
Siemens Digital Industries Software@
Accor
Accor runs plant and field operations on Siemens Digital Industries Software so ownership is obvious when work stalls.
Elastic@
Accor
Kibana sits in the daily path at Accor, especially for on-call engineers.
Ansys@
Accor
Accor standardized simulation on Ansys instead of keeping parallel copies.
Fortinet@
Accor
A FortiAnalyzer rollout at Accor took email security out of inboxes and into a named queue.
Grafana Labs@
Accor
Teams at Accor moved log investigation onto Grafana Labs after local tools started to collide.
Informatica@
Accor
When secure data sharing outgrew homegrown tracking, Accor brought in Informatica.
Stripe@
Accor
In France, Accor relies on Stripe for omnichannel retail.
Check Point@
Adidas
Infinity became the place Adidas uses to let staff reach internal apps without hauling all traffic through a legacy VPN.
Oracle@
Adidas
Adidas uses Oracle Cloud Infrastructure to close the books from one set of operational records.
Elastic@
Adidas
Adidas asked for a cleaner operating picture of application health. Elastic is what they run.
Proofpoint@
Adidas
IAM and helpdesk at Adidas review access control in Isolation rather than in personal files.
Shopify@
Adidas
Consumer Discretionary teams at Adidas treat Shopify as the working layer for omnichannel retail.
Salesforce@
Adidas
Data and experience teams at Adidas review customer profiles in Service Cloud rather than in personal files.
Appian@
Adient
Process HQ sits in the daily path at Adient, especially for operations analysts.
Ansys@
Adient
Adient standardized product lifecycle data on Ansys instead of keeping parallel copies.
ADP@
Adient
Adient folded ADP Time into talent processes so recruiters and people partners share one view of hiring and development.
CrowdStrike@
Adient
Falcon Complete became the place Adient uses to let staff reach internal apps without hauling all traffic through a legacy VPN.
Snyk@
Advance Auto Parts
Advance Auto Parts standardized build and deploy on Snyk instead of keeping parallel copies.
Cadence@
Advance Auto Parts
Sigrity became the place Advance Auto Parts uses to see live equipment and project status instead of lagging reports.
HubSpot@
Advance Auto Parts
Consumer Discretionary teams at Advance Auto Parts treat HubSpot as the working layer for customer service operations.
AWS@
Advance Auto Parts
Amazon EKS became the place Advance Auto Parts uses to keep critical services recoverable across regions instead of a single room of servers.
Databricks@
Advance Auto Parts
Databricks Data Intelligence Platform became the place Advance Auto Parts uses to train and ship models on the same lakehouse the business already trusts.
Shopify@
Advance Auto Parts
Shopify Markets sits in the daily path at Advance Auto Parts, especially for finance and product.
Snowflake@
Advance Auto Parts
Consumer Discretionary teams at Advance Auto Parts treat Snowflake as the working layer for real-time operations.
Fortinet@
Airbnb
Fortinet is how Airbnb keeps access control visible to people who have to act on it.
Proofpoint@
Airbnb
IAM and helpdesk at Airbnb review access control in Information Protection rather than in personal files.
Cadence@
Airbnb
A Cerebrus rollout at Airbnb took plant and field operations out of inboxes and into a named queue.
Synopsys@
Airbnb
A Ansys integration rollout at Airbnb took plant and field operations out of inboxes and into a named queue.
Google Cloud@
Airbnb
Airbnb runs applied AI delivery on Google Cloud so ownership is obvious when work stalls.
GitLab@
Airbnb
GitLab is how Airbnb keeps build and deploy visible to people who have to act on it.
Splunk@
Airbnb
Airbnb uses Splunk AI to see traces and errors in one place when a service slows down.
Databricks@
Airbnb
When event streams outgrew homegrown tracking, Airbnb brought in Databricks.
Zendesk@
Airbnb
Product and growth teams at Airbnb review customer messaging in Zendesk QA rather than in personal files.
Confluent@
Aisin
Data platform and lines of business at Aisin review secure data sharing in Stream Governance rather than in personal files.
Asana@
Aisin
Aisin asked for a cleaner operating picture of contract routing. Asana is what they run.
Informatica@
Aisin
When secure data sharing outgrew homegrown tracking, Aisin brought in Informatica.
Ansys@
Aisin
Aisin standardized product lifecycle data on Ansys instead of keeping parallel copies.
Zoom@
Aisin
Zoom AI Companion became the place Aisin uses to keep procedures next to the work so people do not hunt through inboxes.
Anthropic@
Aisin
Computer Use became the place Aisin uses to let governed agents take routine steps that used to wait on a person.
Shopify@
Aisin
In Japan, Aisin relies on Shopify for omnichannel retail.
Unity@
Aisin
Aisin runs plant and field operations on Unity so ownership is obvious when work stalls.
Microsoft Azure@
Alaska Airlines
7.16% conversion rate outperforming standard 5%, 75% reduction in destination planning time, and 90% guest satisfaction achieved.
Dassault Systemes@
Alibaba
Design engineers at Alibaba review product design in SOLIDWORKS rather than in personal files.
Qualtrics@
Alibaba
CX and people teams at Alibaba review experience feedback in Strategy and Research rather than in personal files.
Stripe@
Alibaba
Stripe is how Alibaba keeps online checkout visible to people who have to act on it.
DocuSign@
Alibaba
CLM sits in the daily path at Alibaba, especially for project and operations leads.
Teradata@
Alibaba
ClearScape Analytics sits in the daily path at Alibaba, especially for data platform and lines of business.
Coupa@
Alibaba
In China, Alibaba relies on Coupa for record to report.
Anthropic@
Alibaba
Claude for Work sits in the daily path at Alibaba, especially for developers.
Adobe@
Alibaba Group
Shared Adobe Analytics workspaces help Alibaba Group keep creative operations honest across teams.
Genesys@
Alibaba Group
Predictive Engagement became the place Alibaba Group uses to send transactional messages from the same stack the product already uses.
Google Cloud@
Alibaba Group
Looker became the place Alibaba Group uses to keep critical services recoverable across regions instead of a single room of servers.
IBM@
Alibaba Group
Consumer Discretionary teams at Alibaba Group treat IBM as the working layer for data platform operations.
Appian@
Allbirds
Operations analysts at Allbirds review repetitive desktop work in Process HQ rather than in personal files.
Google Cloud@
Allbirds
Google Kubernetes Engine sits in the daily path at Allbirds, especially for data engineers.
Dassault Systemes@
Allbirds
Dassault Systemes is how Allbirds keeps operations visibility visible to people who have to act on it.
Coupa@
Allbirds
When procurement and payables outgrew homegrown tracking, Allbirds brought in Coupa.
Cartesia@
Allbirds
A Sonic rollout at Allbirds took engineering out of inboxes and into a named queue.
Sage@
Allbirds
Allbirds asked for a cleaner operating picture of financial close. Sage is what they run.
Unity@
Allbirds
Shared Unity Cloud workspaces help Allbirds keep plant and field operations honest across teams.
Intuit@
Allbirds
Allbirds standardized financial planning on Intuit instead of keeping parallel copies.
Google Cloud@
Amazon
When backup and failover outgrew homegrown tracking, Amazon brought in Google Cloud.
BMC@
Amazon
Amazon asked for a cleaner operating picture of employee requests. BMC is what they run.
Cadence@
Amazon
Amazon runs change control on Cadence so ownership is obvious when work stalls.
Workday@
Amazon
Amazon runs pay operations on Workday so ownership is obvious when work stalls.
Intuit@
Amazon
A QuickBooks rollout at Amazon took planning and forecasting out of inboxes and into a named queue.
Appian@
Amazon
Teams at Amazon moved employee requests onto Appian after local tools started to collide.
Shopify@
Amazon
Shopify is how Amazon keeps online checkout visible to people who have to act on it.
Ansys@
Aptiv
Aptiv asked for a cleaner operating picture of simulation. Ansys is what they run.
Coupa@
Aptiv
Aptiv uses Supply Chain Design to connect demand signals to what the plants and warehouses actually do.
F5@
Aptiv
Teams at Aptiv moved campus and branch networking onto F5 after local tools started to collide.
Adobe@
Aptiv
Teams at Aptiv moved digital journeys onto Adobe after local tools started to collide.
Shopify@
Aptiv
Aptiv folded Shopify POS into monetization so finance and product share one view of subscription billing.
Stripe@
Aptiv
Aptiv standardized online checkout on Stripe instead of keeping parallel copies.
ServiceNow@
Aptiv
ServiceNow is how Aptiv keeps IT service requests visible to people who have to act on it.
NVIDIA@
Aptiv
Aptiv runs engineering on NVIDIA so ownership is obvious when work stalls.
Intuit@
Audi
Teams at Audi moved financial planning onto Intuit after local tools started to collide.
AWS@
Audi
Audi asked for a cleaner operating picture of cloud landing zones. AWS is what they run.
VMware@
Audi
Teams at Audi moved workload migration onto VMware after local tools started to collide.
Grafana Labs@
Audi
Shared Grafana workspaces help Audi keep production support honest across teams.
Microsoft@
Audi
When cross-team delivery outgrew homegrown tracking, Audi brought in Microsoft.
Unity@
Audi
Unity Cloud became the place Audi uses to author and review designs in a shared environment instead of file sprawl.
Shopify@
Audi
A Shopify Payments rollout at Audi took monetization out of inboxes and into a named queue.
Snowflake@
Audi
Shared Cortex AI workspaces help Audi keep applied machine learning honest across teams.
Snyk@
Audi
Snyk Container became the place Audi uses to catch dependency and code issues while the change is still in review.
Cartesia@
Audi
Streaming TTS sits in the daily path at Audi, especially for knowledge workers.
Smartsheet@
Audi
Smartsheet is how Audi keeps contract routing visible to people who have to act on it.
Siemens Digital Industries Software@
Audi
Audi uses NX to manage revisions and bills of material with a clear approval trail.
PagerDuty@
AutoNation
AutoNation asked for a cleaner operating picture of application health. PagerDuty is what they run.
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