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storyUnited StatesInformation TechnologyProductivityRisk and complianceCapability

Story

Adobe@MicroStrategy

MicroStrategy Runs Experience Delivery with Adobe

MicroStrategy, an information technology organization in the United States, uses Document Cloud from Adobe to support experience delivery for experience and web teams.

Value results

CategoryValue result
ProductivityFewer stalled items because digital journeys has a clear owner
Risk and complianceDocument Cloud is the governed place experience and web teams use for experience delivery
CapabilityNew joiners can see how experience delivery actually runs

Story

MicroStrategy grew digital journeys faster than the local tools around it. From the United States, information technology teams still had to serve customers and internal partners who expected a straight answer. Experience and web teams were the ones stitching the picture together by hand.

Rolling out Document Cloud put experience delivery on Adobe. Adobe provides creative tools and experience platforms that help companies design content, run digital marketing, and manage customer journeys. MicroStrategy keeps the product in the path where work already happens, so experience and web teams do not context-switch into a graveyard system used only for audits.

The visible result is steadier experience delivery. Digital journeys is easier to inspect, and adjacent groups can join experience and web teams without a guided tour of someone's desktop.

Relationship map

MicroStrategy uses Adobe, Elastic, ServiceNow, Microsoft, Nutanix, Autodesk, Red Hat. Shared with AB InBev, ABN AMRO, Activision Blizzard, Afya, Albertsons. Industry: Information Technology. Value: Productivity, Risk and compliance, Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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