Story
Stripe
InfobipStripe at Infobip: Storefront Operations
Infobip, an information technology organization in Croatia, uses Stripe Treasury from Stripe to support omnichannel retail for merchandising and digital.
Value results
| Category | Value result |
|---|---|
| Capability | Named workflow replaces ad hoc routing for storefront operations |
| Capability | Omnichannel retail stays visible to adjacent teams through Stripe Treasury |
| Capability | Merchandising and digital work from the same Stripe Treasury record for storefront operations |
Story
Infobip did not need another dashboard that nobody opened. It needed omnichannel retail to move. In Croatia, merchandising and digital already knew where storefront operations went wrong: too many copies, too little ownership, and a close process that waited on the loudest inbox.
Stripe Treasury from Stripe is now in that path. Stripe is a payments and financial infrastructure platform that companies use to accept cards, run subscriptions, and move money. The company treats it as production tooling for omnichannel retail, which is why merchandising and digital live in it rather than exporting from it once a quarter.
Infobip can show how storefront operations is handled today. That is the value: a repeatable way to run omnichannel retail on software the rest of the industry already recognizes.
