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Story

Shopify@Peloton

Peloton Standardizes Online Checkout on Shopify

Peloton, a consumer discretionary organization in the United States, uses Shopify Payments from Shopify to support digital commerce for ecommerce and payments teams.

Shopify is how Peloton keeps online checkout visible to people who have to act on it.

“Consumer Discretionary work at Peloton spans more than one site, even when headquarters sits in the United States.”
“Ecommerce and payments teams asked for a shared way to run digital commerce without freezing local judgment.”
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Independent write-up. Figures come from public sources or are illustrative.

Value results

CategoryValue result
ProductivityFewer stalled items because online checkout has a clear owner
Risk and complianceShopify Payments is the governed place ecommerce and payments teams use for digital commerce
CapabilityNew joiners can see how digital commerce actually runs

Story

Consumer Discretionary work at Peloton spans more than one site, even when headquarters sits in the United States. Online checkout was splitting across regional habits. Ecommerce and payments teams asked for a shared way to run digital commerce without freezing local judgment.

Shopify (Shopify Payments) is what they standardized on. Shopify is a commerce platform that lets brands run online stores, checkout, and omnichannel retail on a shared stack. Peloton uses it as the system of record for online checkout, with ecommerce and payments teams as the primary operators and other groups coming in through the same queue.

Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.

Value Graph

Peloton uses Shopify, IBM, Microsoft Azure, GitLab, Zscaler, Coupa, ADP, Red Hat, Cloudflare. Shared with AB InBev, Academy Sports, Adidas, Advance Auto Parts, Ahold Delhaize. Industry: Consumer Discretionary. Value: Productivity, Risk and compliance, Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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