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Story

Cloudflare@Peloton

Peloton Standardizes Edge Delivery on Cloudflare

Peloton, a consumer discretionary organization in the United States, uses Cloudflare Workers from Cloudflare to support web performance for platform and web teams.

Value results

CategoryValue result
CapabilityEdge delivery can be reviewed without waiting on a personal export
CapabilityNamed workflow replaces ad hoc routing for edge delivery
CapabilityWeb performance stays visible to adjacent teams through Cloudflare Workers

Story

Consumer Discretionary work at Peloton spans more than one site, even when headquarters sits in the United States. Edge delivery was splitting across regional habits. Platform and web teams asked for a shared way to run web performance without freezing local judgment.

Cloudflare (Cloudflare Workers) is what they standardized on. Cloudflare operates a global network for performance, security, and serverless compute in front of websites and enterprise applications. Peloton uses it as the system of record for edge delivery, with platform and web teams as the primary operators and other groups coming in through the same queue.

Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.

Relationship map

Peloton uses Cloudflare, IBM, Microsoft, GitLab, Zscaler, Coupa, ADP, Red Hat, Shopify. Shared with Afya, Air France-KLM, Alaska Air Group, Allstate, Aqua Security. Industry: Consumer Discretionary. Value: Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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