Story
PayPal Supports Monetization at HubSpot
HubSpot, an information technology organization in the United States, uses PayPal Checkout from PayPal to support monetization for finance and product.
Value results
| Category | Value result |
|---|---|
| Capability | Monetization stays visible to adjacent teams through PayPal Checkout |
| Capability | Finance and product work from the same PayPal Checkout record for subscription billing |
| Capability | Subscription billing can be reviewed without waiting on a personal export |
Story
HubSpot grew subscription billing faster than the local tools around it. From the United States, information technology teams still had to serve customers and internal partners who expected a straight answer. Finance and product were the ones stitching the picture together by hand.
Rolling out PayPal Checkout put monetization on PayPal. PayPal offers digital payments, checkout, and merchant services used by consumers and businesses to send and receive money online. HubSpot keeps the product in the path where work already happens, so finance and product do not context-switch into a graveyard system used only for audits.
The visible result is steadier monetization. Subscription billing is easier to inspect, and adjacent groups can join finance and product without a guided tour of someone's desktop.