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storyCanadaConsumer DiscretionaryCapability

Story

Shopify@Lululemon

Lululemon Modernizes Online Checkout with Shopify

Lululemon, a consumer discretionary organization in Canada, uses Shopify Plus from Shopify to support digital commerce for ecommerce and payments teams.

Value results

CategoryValue result
CapabilityNamed workflow replaces ad hoc routing for online checkout
CapabilityDigital commerce stays visible to adjacent teams through Shopify Plus
CapabilityEcommerce and payments teams work from the same Shopify Plus record for online checkout

Story

Lululemon grew online checkout faster than the local tools around it. From Canada, consumer discretionary teams still had to serve customers and internal partners who expected a straight answer. Ecommerce and payments teams were the ones stitching the picture together by hand.

Rolling out Shopify Plus put digital commerce on Shopify. Shopify is a commerce platform that lets brands run online stores, checkout, and omnichannel retail on a shared stack. Lululemon keeps the product in the path where work already happens, so ecommerce and payments teams do not context-switch into a graveyard system used only for audits.

The visible result is steadier digital commerce. Online checkout is easier to inspect, and adjacent groups can join ecommerce and payments teams without a guided tour of someone's desktop.

Relationship map

Lululemon uses Shopify, New Relic, Cloudflare, IBM, Microsoft Azure, Fortinet, SAS, Synopsys. Shared with AB InBev, Academy Sports, Adidas, Advance Auto Parts, Ahold Delhaize. Industry: Consumer Discretionary. Value: Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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