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storySouth KoreaConsumer DiscretionaryCapability

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Informatica@Kia

Informatica Supports Applied Machine Learning at Kia

Kia, a consumer discretionary organization in South Korea, uses Intelligent Data Management Cloud from Informatica to support applied machine learning for data scientists and ML engineers.

Value results

CategoryValue result
CapabilityApplied machine learning stays visible to adjacent teams through Intelligent Data Management Cloud
CapabilityData scientists and ML engineers work from the same Intelligent Data Management Cloud record for feature pipelines
CapabilityFeature pipelines can be reviewed without waiting on a personal export

Story

Kia grew feature pipelines faster than the local tools around it. From South Korea, consumer discretionary teams still had to serve customers and internal partners who expected a straight answer. Data scientists and ML engineers were the ones stitching the picture together by hand.

Rolling out Intelligent Data Management Cloud put applied machine learning on Informatica. Informatica is an enterprise data management platform for integration, quality, catalog, and master data across clouds. Kia keeps the product in the path where work already happens, so data scientists and ML engineers do not context-switch into a graveyard system used only for audits.

The visible result is steadier applied machine learning. Feature pipelines is easier to inspect, and adjacent groups can join data scientists and ML engineers without a guided tour of someone's desktop.

Relationship map

Kia uses Informatica, ADP, Shopify, Hugging Face, Asana, Coupa, ServiceNow. Shared with 1Password, AbbVie, Academy Sports, Accor, ACS Group. Industry: Consumer Discretionary. Value: Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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