Story
How Aisin Runs Omnichannel Retail on Shopify Payments
Aisin, a consumer discretionary organization in Japan, uses Shopify Payments from Shopify to support omnichannel retail for merchandising and digital.
Value results
| Category | Value result |
|---|---|
| Capability | Merchandising and digital work from the same Shopify Payments record for storefront operations |
| Capability | Storefront operations can be reviewed without waiting on a personal export |
| Capability | Named workflow replaces ad hoc routing for storefront operations |
Story
Consumer Discretionary work at Aisin spans more than one site, even when headquarters sits in Japan. Storefront operations was splitting across regional habits. Merchandising and digital asked for a shared way to run omnichannel retail without freezing local judgment.
Shopify (Shopify Payments) is what they standardized on. Shopify is a commerce platform that lets brands run online stores, checkout, and omnichannel retail on a shared stack. Aisin uses it as the system of record for storefront operations, with merchandising and digital as the primary operators and other groups coming in through the same queue.
Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.