Story
Host Hotels Extends Data Cloud Across Revenue Operations
Host Hotels, a real estate organization in the United States, uses Data Cloud from Salesforce to support revenue operations for sellers and partner managers.
Value results
| Category | Value result |
|---|---|
| Revenue | Revenue operations stays visible to adjacent teams through Data Cloud |
| Insight | Sellers and partner managers work from the same Data Cloud record for pipeline and account data |
| Capability | Pipeline and account data can be reviewed without waiting on a personal export |
Story
Inside Host Hotels, revenue operations used to depend on whoever still had the latest file. That pattern is common in real estate groups working out of the United States. Sellers and partner managers needed a system that would still make sense after the original project team moved on.
Host Hotels uses Data Cloud from Salesforce as the working layer for pipeline and account data. Salesforce is the enterprise customer relationship platform for sales, service, marketing, and customer data, with Slack as the collaboration layer. The practical change is simple: revenue operations has a home, and reviews happen there instead of in a forwarded thread.
Nothing in this writeup invents a savings number. What Host Hotels gets from Salesforce is a durable place to run revenue operations and a way for sellers and partner managers to see the same pipeline and account data at the same time.