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storyBrazilIndustrialsProductivityCapability

Story

Asana@GOL

GOL Uses Goals for Institutional Knowledge

GOL, an industrials organization in Brazil, uses Goals from Asana to support documentation for specialists and new hires.

Value results

CategoryValue result
ProductivityFewer stalled items because institutional knowledge has a clear owner
ProductivityHandoffs in documentation sit in a shared queue instead of a mailbox trail
CapabilityNew joiners can see how documentation actually runs

Story

Industrials work at GOL spans more than one site, even when headquarters sits in Brazil. Institutional knowledge was splitting across regional habits. Specialists and new hires asked for a shared way to run documentation without freezing local judgment.

Asana (Goals) is what they standardized on. Asana is a work management platform that helps teams track projects, goals, and cross-functional work in one place. GOL uses it as the system of record for institutional knowledge, with specialists and new hires as the primary operators and other groups coming in through the same queue.

Leaders get a picture they can actually walk. Teams get fewer mystery statuses. The story is about operating change, not an unpublished percentage.

Relationship map

GOL uses Asana, Dataiku, Palo Alto Networks, OpenText, Snowflake, New Relic, Informatica. Shared with Activision Blizzard, Ahold Delhaize, Airbyte, Aisin, Alcon. Industry: Industrials. Value: Productivity, Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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