Story
Atlassian
Deckers OutdoorDeckers Outdoor Runs Program Management with Atlassian
Deckers Outdoor, a consumer discretionary organization in the United States, uses Atlas from Atlassian to support program management for project and operations leads.
Value results
| Category | Value result |
|---|---|
| Capability | Program management stays visible to adjacent teams through Atlas |
| Capability | Project and operations leads work from the same Atlas record for cross-team delivery |
| Capability | Cross-team delivery can be reviewed without waiting on a personal export |
Story
Deckers Outdoor did not need another dashboard that nobody opened. It needed program management to move. In the United States, project and operations leads already knew where cross-team delivery went wrong: too many copies, too little ownership, and a close process that waited on the loudest inbox.
Atlas from Atlassian is now in that path. Atlassian provides work management and DevOps software, including Jira and Confluence, used by software and business teams. The company treats it as production tooling for program management, which is why project and operations leads live in it rather than exporting from it once a quarter.
Deckers Outdoor can show how cross-team delivery is handled today. That is the value: a repeatable way to run program management on software the rest of the industry already recognizes.
