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New Relic@British American Tobacco

British American Tobacco Extends NRQL Across Production Support

British American Tobacco, a consumer staples organization in the United Kingdom, uses NRQL from New Relic to support production support for SREs and developers.

Value results

CategoryValue result
CapabilityProduction support stays visible to adjacent teams through NRQL
CapabilitySREs and developers work from the same NRQL record for application health
CapabilityApplication health can be reviewed without waiting on a personal export

Story

Inside British American Tobacco, production support used to depend on whoever still had the latest file. That pattern is common in consumer staples groups working out of the United Kingdom. SREs and developers needed a system that would still make sense after the original project team moved on.

British American Tobacco uses NRQL from New Relic as the working layer for application health. New Relic provides observability software so engineering teams can monitor applications, infrastructure, and user experience. The practical change is simple: production support has a home, and reviews happen there instead of in a forwarded thread.

Nothing in this writeup invents a savings number. What British American Tobacco gets from New Relic is a durable place to run production support and a way for SREs and developers to see the same application health at the same time.

Relationship map

British American Tobacco uses New Relic, Pega, Microsoft, Canva, Atlassian. Shared with Adobe, Alation, Allstate, American Airlines, Anglo American. Industry: Consumer Staples. Value: Capability. Drag nodes, filter types, or expand a node to follow more commonalities.

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